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The Smarter Way To Sell Profitable Cloud Services


Aug, 14

The Smarter Way To Sell Profitable Cloud Services

At this year’s annual Cloud Summit in Florida, Ingram Micro announced the availability of its Cloud Marketplace, starting with U.S. channel partners in June, Canadian partners in July, an expected go-live date for Mexico-based partners in September, and wrapping-up with the UK and Europe in Q4. The goal of the Ingram Micro Marketplace is to ease Ingram Micro partners’ transition to the cloud by providing a number of white glove services, including technical sales, engineering, migration, remote infrastructure management, and service desk.

Jason Bystrak, Senior Director of The Americas, Ingram Micro

Jason Bystrak, Senior Director of The Americas, Ingram Micro

I recently spoke with Jason Bystrak, Senior Director of The Americas at Ingram Micro to learn more about the Ingram Micro Marketplace. He shared with me that hundreds of partners have already signed up for the US Marketplace, and hundreds more are expected to follow suit before the end of the year. Following are some additional highlights from our conversation:

What can a reseller do on the marketplace?
Jason Bystrak: The Ingram Micro Cloud Marketplace makes it easy for channel partners to browse, configure, purchase, provision, manage, and invoice multi-vendor solutions through a single portal on behalf of their clients.

So a reseller can spin up a mailbox or virtual private server,
or host a website with a few clicks of the mouse?
Jason Bystrak: Yes — it’s really that easy. Our customers made it clear that they cannot efficiently scale their cloud business by utilizing multiple vendor web portals, and we built the Ingram Micro Cloud Marketplace as a solution. We produced a video about Tech IT supporting Paul’s Pet Shop to demonstrate the challenges.

How does a reseller sign up to access the marketplace?
Jason Bystrak: If they are an existing Ingram Micro partner, they are already signed up! We’ve built single sign-on integration with the www.IngramMicro.com website or they can use their log in credentials to go directly to www.IngramMicroCloud.com. If a partner has not established a reseller account, they can also do this by visiting the website.

What is Ingram Micro doing to support partners
when learning to use the Cloud Marketplace?

Jason Bystrak: We have a dedicated Activation Team to help partners use the Marketplace. They can be reached at (800) 456-8000 x77942 or at cloud.activations@ingrammicro.com. We also produced a short video to demonstrate how easy it is to use the Marketplace.

We announced the Cloud Elevate program. One of the key benefits is that we are providing credits for free cloud infrastructure to make sure partners are able to get hands on with the Marketplace solutions. They can use the infrastructure to run their own business, conduct sales demonstrations, or have their technical teams provision a sandbox environment to test solutions. 

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